We've got a simple approach to advertising - keep it simple.
CITGO does that by developing user-friendly advertising that shows consumers each CITGO store is run by regular people. People like them. In fact, that's our unique point of difference because every CITGO store is individually owned and operated. Watch our national TV commercials or check out our print ads and you'll see what we mean.
The goal of our advertising programs is just as simple: help distributors and retailers increase profits. This may seem obvious, but it's still revolutionary in the petroleum industry.
CITGO works closely with marketers and retailers by placing powerful advertising and promotional tools at their disposal through CITGO MarketNet®. Our marketers can customize national CITGO commercials to feature their business programs, run a frequent-filler promotion, even promote sales of coffee and soda. All that can mean very good things for our business partners.
It sounds so simple. But with CITGO advertising, that's the whole idea.